TRADE Hub showcased at the Indonesia Premium Coffee Expo & Forum 2022

On 24 June 2022, CIFOR-ICRAF opened a booth and participated as talk show organizer in the Indonesia Premium Coffee Expo & Forum 2022. The open air event, held at Lapangan Banteng in Central Jakarta, was open to the public until 26 June 2022.

In her opening remark during the opening ceremony, Musdhalifah Machmud, Deputy Minister II for Food and Agribusiness Coordination under the Coordinating Ministry for Economic Affairs, informed the audience that the main goals of the event were to facilitate communication between the government, the private sector and the public, and to open opportunities for mutually beneficial cooperation through the exhibition and business forum. 

After the event was officially opened by Airlangga Hartarto, Coordinating Minister for Economic Affairs, who attended the ceremony online, visitors were able to walk around the booth area where various coffee shops, local governments, organizations and communities were exhibiting and selling coffees from different regions in Indonesia. The CIFOR-ICRAF booth offered visitors information and educational materials on TRADE Hub’s UK Research and Innovation Global Challenges Research Fund (UKRI GRCF)-supported research into sustainable coffee and other CIFOR-ICRAF research projects.  

A talk show entitled Sustainable Coffee Trade for Ecosystems and Community Economies was held during the afternoon of the opening day. The talk show aimed to explore study results, as well as actors’ experiences and lessons learned from sustainable coffee trade efforts and programmes implemented in Indonesia, and their benefits for ecosystems, community economies and improving Indonesian coffee’s competitiveness in global trade. 

The moderator, going by the pseudonym Exist In Exist, hosted the talk show in two sessions. The first session focused on actors, trends, issues and challenges in sustainable coffee trade with Ramadhani “Dani” Achdiawan from Collins Higgins Commodities; sustainability activist, Nurcahyo “Ucok” Adi; Irfan Anwar from the Association of Indonesian Coffee Exporters (AEKI); and Dyah Puspitaloka from CIFOR.

Dyah explained her research on mapping the network of stakeholders involved in the Indonesian sustainable coffee trade, which resulted in an Atlas of Actors showing the relationships between more than 500 stakeholders. 

Dani suggested the number of actors involved in the sustainable coffee trade could actually be much higher due to relationships between coffee and other commodity crops, which are commonly cultivated alongside each other. He cited his experiences looking at cinnamon production in Sumatra, which is affected significantly by coffee cultivation. 

On the topic of supply and demand for sustainable coffee in Indonesia, Ucok highlighted the proliferation of coffee shops in cities all over the world and the importance of improving public awareness of and branding for sustainable coffee. 

Irfan conveyed that the burden of membership fees for the various coffee certification schemes is one of a number of challenges facing many AEKI members, and called for government intervention in the matter.  

The second session focused on sharing experiences and lessons learned from sustainable coffee trade implementation with Danang Kuncara Sakti from the Ministry of Environment and Forestry; Jeni Pareira from the WCS Indonesia Programme; Tejo Pramono from Rumah Kopi Ranin; and Iskak Nugky Ismawan from ICRAF.

Iskak shared his experiences in working with coffee farmers on sustainable cultivation methods and techniques to increase coffee production and quality. 

On the subject of coffee quality, Tejo agreed that the essence of a sustainable coffee business is the production of premium coffee. He shared his experiences from Rumah Kopi Ranin in building a family-like relationship with the farmers who supply his coffee shop. 

Jeni explained the relationship between coffee cultivation and wildlife conservation as well as her work with WCS, while Danang enriched the session by explaining agroforestry to the audience as well as the Government of Indonesia’s work and achievements in supporting the sustainable coffee trade through its social forestry schemes. 

Following the conclusion of both sessions, some audience members voiced their support for the work done by the guests, and a representative of the Indonesian Coffee Council (DEKOPI) offered to initiate cooperation. The talk show concluded with the host calling on coffee drinkers to find out more about coffee production and prioritize drinking Indonesian-made sustainable coffee.